About Us

Introduction

We are a distributor specializing in snacks and toys

Our Commitment to Quality and Innovation

At Easy Wholesaler Sdn Bhd, we operate on a simple yet powerful philosophy: we offer products and services that we personally use and believe in. This commitment to authenticity fuels our continuous innovation and responsiveness to trends, enabling us to meet the ever-evolving needs of our consumers.

Our Customer Base

We cater to a broad spectrum of clients, including:

  • Modern Trade: Supermarkets, hypermarkets, and convenience stores.
  • General Trade: Small shops, kiosks, and street vendors.
  • Food & Beverage (F&B) and Fast-Moving Consumer Goods (FMCG): Cafes, restaurants, and miscellaneous businesses such as grocery stores, souvenir shops, and vending operators throughout Malaysia.

Additionally, we extend our reach by selling directly to consumers through both local and global e-marketplaces.

Building Strong Relationships

We highly value our partnerships with trade associates and customers alike, embracing orders of all sizes. Our dedication is reflected in our proactive engagement and follow-up initiatives, which consistently help us improve our services and product offerings.

Our mission is to simplify transactions for businesses of all sizes, ensuring competitive pricing while fostering long-term partnerships. We believe that by working collaboratively, we can achieve mutual growth and success.

Together, Let’s Thrive

At Easy Wholesaler Sdn Bhd, our goal is not just to deliver products, but to develop enduring business relationships that allow us to grow together with our partners and customers. Experience the difference with us—where quality meets innovation.

We are a toys and snacks distributor in Penang, Malaysia

About Easy Wholesaler

Building Strong Relationships

We highly value our partnerships with trade associates and customers alike, embracing orders of all sizes. Our dedication is reflected in our proactive engagement and follow-up initiatives, which consistently help us improve our services and product offerings.

Our mission is to simplify transactions for businesses of all sizes, ensuring competitive pricing while fostering long-term partnerships. We believe that by working collaboratively, we can achieve mutual growth and success.

Together, Let’s Thrive

At Easy Wholesaler Sdn Bhd, our goal is not just to deliver products, but to develop enduring business relationships that allow us to grow together with our partners and customers. Experience the difference with us—where quality meets innovation.

Our History

Easy Wholesaler History

Established in 2006, Easy Wholesaler Sdn Bhd has a long and successful history of serving customers. Initially starting as a partnership business named Strategic Sales & Marketing, we focused on reselling unique and popular products before eventually expanding into distribution. By 2022, we had grown significantly and became a private limited company.

As a family-run business, we prioritize building strong relationships with our customers and providing them with excellent service. We are grateful for our loyal customer base and always welcome new customers to experience the quality and reliability of our services. At Easy Wholesaler, we are dedicated to helping businesses unlock their potential and achieve their goals through our game-changing services.

Dependable, Trustworthy And Innovative Wholesale Distributor

Our company operates on a philosophy of supplying only products that we personally use and believe in. We offer a diverse range of popular, emerging, and unique brands and products from around the world to meet the evolving demands of consumers.

Easy Wholesaler Sdn Bhd

Our customer base includes both modern trade (supermarkets, hypermarkets, and convenience stores) and general trade (small shops, kiosks, and street vendors).

Additionally, we serve numerous F&B and FMCG businesses such as cafes and restaurants, as well as miscellaneous businesses like grocery stores, souvenir shops, and vending operators throughout Malaysia.

Furthermore, we directly sell our products to consumers through local and global e-marketplaces.

We highly value our relationships with trade partners and customers, welcoming orders of all sizes. Our dedication to our partners and customers is evident in our proactive engagement and follow-up efforts, which enable us to continually enhance our services and products.

Our goal is to foster long-term business partnerships and grow together with our partners and customers.

Our mission is to simplify transactions for businesses of all sizes while providing the best possible pricing.

Our Business

Company Number:
202201030713 (1476410-T)

TIN:
C 29886975060

Business Type:
Distributor, Service Provider, Trader, Retailer, Importer

Primary Product:
Snacks, Toys, Foodstuff, Gifts and more

Market:
Malaysia 96%
(Penang 73%, Other States 23%), Oversea 4%

Goal & Mission

Goal:
Our goal is to develop long-term business relationships and grow with our partners and customers.

Mission:
Our mission is to make transactions easy and hassle-free for businesses of all sizes, while offering the best pricing possible.

Core Value:
We are committed to being reliable, trustworthy, creative, dedicated, and prioritizing our customers and partners.

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