About Us

Introduction

We are a distributor &
a Retail Service Provider

Our Commitment to Fairness

We strive to be the best retail service provider, and build lasting relationships with our customers and partners. By upholding the principles of fairness and transparency, we aim to foster trust and mutual benefit in all our interactions.

Strong Partnerships, Simplified Business

At Easy Wholesaler, we prioritize long-term relationships over short-term gains. Our competitive pricing and flexible approach are designed to benefit both parties.

And, we are more than just a distributor or retail service provider; we are your strategic retail partner.

Join us in building a successful future together.

Our Customer Base

We cater to a broad spectrum of clients, including:

  • Modern Trade: Supermarkets, hypermarkets, and convenience chains.
  • General Trade: Convenience stores, petrol stations, pharmacies, family-owned shops, independent retailers, kiosks, and street vendors.
  • Food & Beverage (F&B) and Fast-Moving Consumer Goods (FMCG): Cafes, restaurants, food court, vending operators, and miscellaneous businesses such as grocery stores, and souvenir shops throughout Malaysia.

We are a toys and snacks distributor in Penang, Malaysia

Easy Wholesaler Sdn Bhd

Our Customer Base

We cater to a broad spectrum of clients, including:

  • Modern Trade: Supermarkets, hypermarkets, and convenience chains.
  • General Trade: Convenience stores, petrol stations, pharmacies, family-owned shops, independent retailers, kiosks, and street vendors.
  • Food & Beverage (F&B) and Fast-Moving Consumer Goods (FMCG): Cafes, restaurants, food court, vending operators, and miscellaneous businesses such as grocery stores, and souvenir shops throughout Malaysia.

Our History

Easy Wholesaler Sdn Bhd

Established in 2006, we have been a dedicated partner to the retail community. Originally founded as a partnership business, we evolved from a niche product reseller into a robust distribution firm, officially becoming a private limited company in 2022.

Our journey has given us a deep understanding of the retail landscape. While distribution was a key chapter of our story, we found our greatest impact was made by refining retail processes and operational flows. In 2026, we officially pivoted to focus on retail services.

And as a family-owned business, we prioritize trust and loyalty, striving every day to help our clients grow.

Dependable, Trustworthy And Innovative Wholesale Distributor

Easy Wholesaler is Dependable and Trustworthy

Our Business

Registration Number

202201030713

Registration Number

202201030713 (1476410-T) Incorporated in Malaysia

Taxpayer Identification Number

C 29886975060

TIN

C 29886975060

Business Type

Retail Service Provider, Distributor, Trader, Retailer

Business Type

Retail Service Provider, Distributor, Trader, Retailer

Core Services

Retail Services

Retail Services

Retail Merchandising, POSM Setup & Installation, Vending Maching Restocking, Product Distribution & Etc

Primary Market

Malaysia

Our markets...

Peninsular Malaysia 98% (Mainly Penang / Kuala Lumpur / Johor), Oversea 2%

Goal & Mission

Goal

Long-term business relationships

Goal

Our goal is to cultivate long-term business relationships and grow with our partners and customers.

Mission

Helping our clients grow

Mission

Our mission is to foster mutual growth by helping our clients improve and expand their retail businesses.

Core Value

Reliable & trustworthy

Core Value

We strive to be a reliable and trustworthy retail partner.
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