Merchandising Services — Retail Merchandising, POSM & Stock Monitoring
Flexible merchandising services for FMCG, retail, and distributor networks across Peninsular Malaysia. Product placement, POSM, planogram compliance, stock monitoring and more.
Why Choose Professional Merchandising Services?
Merchandising services are the backbone of successful retail execution. When products are presented correctly on shelves, with the right Point of Sale Materials (POSM) and strategic product placement, brands see measurable uplift in sales, improved brand visibility and stronger customer recall. Outsourced retail merchandising allows manufacturers and distributors to tap into local expertise and proven in-store techniques without expanding overhead.
Our retail merchandising teams act as your on-the-ground field merchandiser — ensuring product availability, correcting shelf placement, and maintaining planogram compliance. Whether you need a one-time display setup or an ongoing program of stock monitoring and restocking, professional merchandising services reduce stockouts, prevent expired inventory from damaging your brand, and convert shopper interest into purchases. Choosing experienced merchandising services is an investment in faster time-to-shelf and sustained retail performance.
Our Merchandising Services — What We Cover
Product Placement & Visual Merchandising
Product placement and visual merchandising are the most visible parts of any merchandising services program. Our approach combines shopper behavior insights and best-practice retail layouts to place your products in positions that maximize visibility and conversion. We evaluate shelf zones, eye-level opportunities, adjacent category pairings and high-traffic end-caps to create displays that attract attention and boost impulse buys.
Good visual merchandising uses consistent brand colours, clear pricing and informative signage to guide purchase decisions. Our field merchandisers install and maintain attractive product arrangements, ensure correct facings, and rotate stock to present a fresh, sale-ready front. The result is a consistent retail appearance across outlets, higher shelf compliance, and measurable uplift in sales-per-store.
Point Of Sale Materials (POSM) Setup & Design
POSM are the tactical tools that communicate promotions, highlight new products and provide in-aisle education at the moment of decision. Our merchandising services include POSM design, production and installation to ensure that your promotional messages reach shoppers where it matters most.
Types of POSM we work with include shelf-talkers, wobblers, banners, counter displays, freestanding units and digital signage. We advise on which POSM will work best for your campaign, produce or liaise with trusted print partners, and install items on-site according to the approved plan. Proper POSM placement improves promotion recall and can raise promotional conversion rates substantially.
Stock Monitoring, Restocking & Reordering
Reliable stock monitoring is essential to prevent lost sales and preserve customer trust. Our merchandising services include regular physical stock counts, shelf restocking, expiry date monitoring and damage inspections. Field merchandisers carry out scheduled audits and provide photo-verified reports so you can see what’s happening in the store in real time.
We flag low-stock items before they become out-of-stock, recommend reorders based on preset reorder points, and suggest redistribution where appropriate. Expiry monitoring ensures products nearing end-of-life are promoted or discounted to reduce waste. With proactive restocking and data-backed reorder proposals, our stock monitoring service helps maintain continuous availability and improves inventory turnover.
Planogram Compliance & Category Management
Planograms define where products should sit on shelves to maximize category performance. Our merchandising services include planogram implementation and compliance audits to ensure your products appear exactly where the retailer expects them. We verify facings, shelf tags and adjacent placement to keep your brand aligned with retail category objectives.
Beyond compliance, we provide category management input — recommending product adjacencies, price banding and promotional positioning that improve cross-selling and average basket value. Our field merchandisers document deviations and provide corrective action, keeping your planogram metrics high across stores.
Flexible, Affordable Retail Merchandising
Not every brand needs a long-term contract. We offer flexible, affordable merchandising services that adapt to your needs — from one-time launches and seasonal pushes to monthly subscription programs and ongoing retail support. Whether you need urgent display installation for a new launch or a short-term audit to resolve merchandising issues, we tailor our offering to match your budget and objectives.
Our pricing models are transparent and scalable: project-based fees for short engagements, retainer models for ongoing support, and flexible packages for multiple store rollouts. We can also coordinate with your existing merchandising partners to provide additional execution capacity where needed. The goal is simple: deliver professional retail merchandising without the high overhead of a full in-house team.
How Our Merchandising Process Works
1. Onboarding & Site Survey
Our process starts with a detailed onboarding session and on-site survey. We meet to understand your brand objectives, target KPIs and existing retail agreements. Field teams conduct store audits to assess shelf space, traffic flow, competitor activity and current POSM presence. These observations form the baseline for a customised merchandising plan that aligns with your sales goals.
2. Merchandising Plan & POSM Design
Next we produce a merchandising plan which includes planogram mockups, POSM mockups, installation timings and a clear checklist for field teams. You receive visual mockups and a workplan for approval before any in-store activity. This reduces execution errors and ensures consistency across stores. When POSM production is required we handle proofing and co-ordinate print production with trusted partners.
3. Field Execution & Installation
Field execution is delivered by trained merchandisers who follow the approved planogram and POSM layout. Our field merchandisers install displays, place product testers, correct shelf facings, and ensure pricing and promotional signage are accurately placed. We execute with speed and care to minimize disruption to store operations and ensure displays are shopper-ready at opening times.
4. Reporting, Reconciliation & Ongoing Support
After installation we provide photo-verified reports and reconciliation notes that show before/after conditions, stock discrepancies and POSM placement. Reporting cadence can be weekly, bi-weekly or monthly depending on your needs. Ongoing support includes follow-up restocking visits, corrective actions for non-compliance, and regular performance summaries that track sales uplift and merchandising ROI.
Benefits of Outsourcing Merchandising Services
- Increase shelf visibility and impulse purchases
- Reduce stockouts and expired products with proactive stock monitoring
- Lower in-house operational costs and speed to market
- Access to local market expertise and merchandising best practices
Outsourced merchandising services free your internal teams from time-consuming in-store tasks so they can focus on product development and distribution. By leveraging specialist merchandisers, you access consistent retail execution across multiple outlets, better inventory control and faster promotional rollouts. Increased shelf visibility and strategic product placement drive impulse purchases and higher units per transaction.
Proactive stock monitoring and expiry checks reduce shrinkage and the risk of customer complaints. Working with experienced local field merchandisers gives you market-specific insights — such as seasonal preferences and optimal product adjacencies — resulting in smarter category management and measurable improvements in retail metrics.
Industries & Clients We Serve
We serve a broad range of industries including FMCG, snacks and confectionery, beverages, health & beauty, homecare, and confectionery. Our clients include distributors, brand owners, wholesalers and national retailers who require consistent retail merchandising across modern trade and traditional trade outlets.
Geographically, our merchandising services cover Penang, Perak, Kedah, Kuala Lumpur, Selangor, Melaka and Johor with the ability to extend to other Peninsular Malaysia locations by arrangement. Whether the brief is a national rollout or a targeted regional push, our local field merchandisers bring the right mix of speed, accuracy and retail know-how.
Pricing & Service Options
We offer transparent and flexible pricing built for different scales and budgets. Short-term projects (product launches, seasonal promotions) are billed as project-based engagements. Ongoing execution programs are available as monthly subscriptions with a fixed number of visits and reporting included. For large multi-store rollouts we provide scaled quotes and volume discounts.
Pricing depends on scope: number of stores, frequency of visits, complexity of POSM installation and scope of stock monitoring. Our aim is to deliver affordable merchandising services with a clear scope of work and measurable deliverables. Contact us for a free consultation and a tailored quote that meets your merchandising goals and ROI expectations.
Merchandising FAQs
What are merchandising services and why are they important?
Merchandising services include product placement, POSM installation, stock monitoring, planogram compliance and in-store promotional support. They are important because they increase product visibility, reduce stockouts and improve sales conversion at the shelf.
How much do merchandising services cost?
Costs vary by scope — factors include number of stores, visit frequency, POSM complexity and geographic coverage. We provide project quotes and subscription options to fit different budgets; simple one-time displays cost less than continuous multi-store programs.
Can you provide one-time merchandising projects?
Yes. One-time projects are ideal for new product launches, promotional events and in-store sampling. These are often used to quickly establish presence and test shopper response.
Do you handle POSM production and design?
We coordinate POSM design and production through trusted partners, and can manage the full proofing and installation workflow to ensure effective promotional displays.
How do you measure success for merchandising services?
Success is measured using sales uplift, display compliance rates, reduction in stockouts, inventory accuracy and photo-verified execution reports. We track merchandising ROI and provide recommendations to improve results over time.
Do you work with small brands or only large manufacturers?
We work with brands of all sizes. Our flexible packages allow small brands to access professional merchandising services without long-term commitments.
How do you ensure field merchandiser training and quality?
All merchandisers undergo onboarding training, use standard checklists and submit photo-verification. Managers perform random audits to maintain quality
What reporting formats do you provide?
We provide photo-verified reports, SKU-level stock counts, and executive summaries, delivered via email or WhatsApp. If you use a specific merchandising app or system, our team can work directly on your platform.
How do you manage retailer approvals for POSM?
Typically, the client’s marketing team handles agreements and approvals with retailers. However, if you prefer, our team can also manage this process, liaising with retailers for POSM approvals and compliance, and handling any adjustments needed to meet their display rules.
Full FAQ — People Also Ask
What is merchandising in retail?
Retail merchandising covers every practice that helps sell products to consumers at store level: from shelf layout, visual displays, POSM, pricing visibility and replenishment. Effective merchandising services create clear, attractive product presentations that lead shoppers to buy.
How does merchandising affect sales?
Proper product placement and eye-catching POSM increase product exposure and purchase intent. Retail merchandising influences shopper behaviour by making products easier to find and more appealing, which leads to higher conversion rates and increased basket value.
What are common merchandising activities?
Common activities include planogram implementation, shelf replenishment, POSM installation, product demos, price checks, expiry monitoring and inventory audits. These tasks are typically handled by trained field merchandisers as part of a broader merchandising services program.
How much is a merchandiser paid?
Merchandiser pay varies by market and responsibility. In outsourcing models you typically pay per visit, per store, or via subscription; the internal wage of a merchandiser is influenced by local labour costs and role complexity.
What is POSM?
POSM stands for Point Of Sale Materials — the signs, displays, banners and promotional stands used to draw attention and communicate offers to shoppers at the moment of purchase. High-quality POSM boosts promotion effectiveness and brand recall.
How quickly can merchandising be deployed?
Deployment timelines depend on scope. Small, local rollouts can be executed within days; larger national implementations may require planning, production and staged store visits. We prioritise urgent requests and provide express options where feasible.
Can merchandising services help reduce waste?
Yes — expiry monitoring and rotation protocols ensure near-expiry products are promoted or discounted, reducing spoilage and protecting margins. Accurate stock monitoring also reduces overstock and improves turnover.
Case Study: Rapid Product Launch & Display Reset
Background: A national snack brand needed an urgent rollout of a new product line across 120 convenience stores in Peninsular Malaysia. The objective was to secure high-visibility end-cap displays during a 6-week promotional window and to maintain full stock availability throughout the campaign.
Execution: Our merchandising team was provided with a standard planogram for the product family. We then deployed provided POSM (end-cap headers, wobblers, and shelf-talkers) and trained field merchandisers on correct facings. We scheduled bi-weekly restocking visits to ensure product availability. We used photo verification to confirm execution was aligned with the provided planogram.
Results: Within two weeks, the campaign achieved an 18% uplift in sales for the promoted SKUs versus baseline. Planogram compliance reached 92% by week four, and stockouts were reduced by 65% compared to the brand’s prior campaign. The client reported strong ROI from improved visibility and faster sell-through.
Key takeaways: A clear planogram, consistent POSM execution, and a structured reporting process are essential for a successful campaign. Our field merchandisers and reporting processes turned a challenging multi-store rollout into a measurable sales win.
Next Steps
Ready to improve shelf performance and increase sales with professional merchandising services? Contact us for a free consultation. We will assess your needs, propose a tailored merchandising plan and provide a no-obligation quotation.